The Japan Business Insider Newsletter is the only English newsletter concentrating on success strategies and niche business opportunities in Japan. Stay informed and know where and how money is being spent and made in Japan.

 All You Need To Succeed in Japan ... For Free!

Published by
Richard Posner

Website
http://www.successinjapan.com 

Contact Us
newsletter@successinjapan.com 

Thoughts From Above And Below

The Divided Mind

"My success, part of it certainly, is that I have focused in on a few things.."
~ Bill Gates~

Contrary to what many young people and hyperactive entrepreneurs may think, multitasking is counterproductive.  To juggle twenty tasks which have barely a thread in common is the last nail in your coffin -- that is, if you are still entertaining any hope of achieving remarkable success in one field.

Basic science tells us that a laser of sunlight through a magnifying glass can ignite a fire.  That same sunlight, when diffused, may barely produce any lasting warmth.

A very powerful speaker, motivator and fantastically successful entrepreneur, Bob Proctor, once shared a story about his mentor (and mine), Earl Nightingale.  

Bob said that whenever he could have private time with Earl, he was ecstatic.  One morning Earl invited Bob to breakfast.  While Earl was eating his omelet, Bob asked him about something which had been puzzling him for quite some time:  "Earl, you get so much done every day and are such a high achiever.  But I'm puzzled.  You never seem rushed.  What's your secret for controlling time?"

Earl dropped his fork and knife in disbelief.  He said:  "I don't control time.  That's an impossibility.  All I do is write down the five most important matters for each day and then start on the first.  I give no mind to the second or third until the first is finished.  When I finish number one, I write down one more goal at the bottom of the list and then begin in earnest on the number two task that day or the next."

Laser focus was and is the life of a master.  Getting things done requires concentration.  Eben Pagen, a modern-day achiever with similar attributes to Earl, says this about multitasking:  "It is the same as smoking three marijuana joints.  Your concentration span is zilch.  Every time you interrupt for that email or to take a call or walk the dog as a needed distraction from the task at hand will require fifteen minutes of refocus time, at best."

Maybe some of you think that you are the exception to this rule, but you are not.  The lack of concentration by multitasking will subtract years from your productive life.  If you are a high achiever, that might not be so bad.  Yet if you are struggling, you will move forward only at the expense of illness and your family life.   

Japan Niche Opportunities of the Week

1) Japanese people, as a rule, are rather skeptical about religion and spirituality. Though many natives of these islands go to temples or shrines for ritualistic ceremonies, very few under the age of 60 have any clear religious-based compass of behavior. One of my students - who remarkably has developed a keen interest about the connection between business success and moral rectitude - has asked me more than once: “I wonder why Japanese have not embraced wholesale the self-help and motivational ideas and ideals which Americans and those in the West are hungering for?” I answered that it was because many ideas about success and getting rich touch a raw nerve here. Most people think that the American-style of success is an uncouth religious movement or a cult of sorts.  

An Opportunity:   The self-improvement and motivation fields are ripe for the picking in Japan. The real problem is that so few people who can understand English have any aspiration to be a higher spirit or a smashing success in western terms. What is required is to develop a core group of aspiring entrepreneurs who are hungry to learn million-dollar strategies and mindsets from overseas Internet and Non-Internet gurus. Despite visual evidence to the contrary, the self-help market is a viable, wide-open arena of opportunity. I am looking for people in Japan with skills and businesses which can dovetail into this vision. Until now, language barriers have minimized this billion-dollar information industry. I want to work with can-do people who will team with me to find a way to bridge the language and culture gaps and make a fortune as a result.   Big-Dream people please contact me immediately at BigIdeas@successinjapan.com right away.

2)  One specific niche that is screaming for ideas, is keitai (cell phone) advertising.  Thus far, mostly the standard-bearer industries and advertising players are dominating this niche.  I asked a tech-savvy friend why keitai advertising hasn't become more available to the masses and he responded that the software is still developing to make cell phone advertising a mainstream medium for common folks and that the problem with spam feeling has to be addressed.  Japan's mobile advertising expenditures are expected to reach $1 billion by 2011 -- more than three times the $328 million last year, according to an April report from media and communication think tank Dentsu Communication Institute Inc.

An Opportunity:  

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Want to Introduce Your Product or Service to Japan?  Looking for partners?  CLICK HERE.

Empowering Japan Resources

Yamagata Prefecture

Yamagata, translated to English, means “Mountain Shape,” and as might be expected, there are many famous mountains within the prefecture.  The area’s agriculture produces the bulk of Japan’s cherries and pears, as well as the most delicious rice in Japan. It also has a booming industrial sector, centered in high-tech fields such as nanotechnology and bioluminescence, as well as more traditional industrial areas. Fruit Harvesting Calendar

Heads Up

I encourage everyone to look at Japan as a place for business, commerce and opportunity in the Twenty-First Century.  It is a not only a strong launching ground for enterprise, but the last, great hope for the survival of this planet.  Please fill out the form below and join our Japan prosperity circle:

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Japanese Innovation Honored

Graphs: Data is automatically collated into daily, weekly and monthly graphs for: Blood Glucose Blood Pressure Calories Carbohydrates Salt Weight % of Body Fat

Japanese up-and-coming corporation, Mobile Healthcare Inc (MHC), was one of the 34 technology upstarts to be honored at the 2009 World Economic Forum as a technology pioneer.  The company focuses its efforts on software mobile phone solutions for  monitoring diabetes, obesity, and other lifestyle diseases.  Truly visionary founder, James Nakagawa said at the event:  “We have aspired from the outset to be pioneers, exploring the life-changing potential of mobile technology and finding solutions that empower people to tackle their own health issues affordably and easily via their personal cellular devices and the Internet. I was at once ecstatic and humbled by the news that our work had gained disciples from amongst the venerable body of global business and financial leaders put forth by the World Economic Forum.”  The MHC oduct which turned judges heads is called Lifewatcher, a mobile phone-based health management application for people with so-called ‘lifestyle diseases’ such as diabetes and obesity. Users can monitor their own conditions by logging blood sugar levels, calorie intake, exercise and many other variables into their ‘always on’ mobile device, creating a one-glance health portfolio, which collates daily, monthly and even yearly data. Such awareness devices can save lives sand alter destructive lifestyle habits.　

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Motivation Among Japanese Women for Work

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Cutting-Edge Video Recorder

Jupiter Telecommunications Co (J:COM), the largest multiple system operator (MSO) in Japan, will begin offering an HDR Plus service, in all regions of Japan beginning on December 17th, 2008.  The new STB model TZ-DCH8000 features an enhanced DVD drive with high-definition video recording capability as well as an expanded 500 gigabyte hard disk. HDR Plus will allow users to record up to 80 hours (887 hours in standard definition) in digital high-definition video. It will provide users with nearly four times more recording capacity than conventional HDR Service.  This service will be offered to all of its Digital TV Service customers for the additional fee of 1,260 yen per month.

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Classifying Chemical Substances

The National Institute of Technology and Evaluation (NITE) has a comprehensive manual called the GHS Manual.  It  provide a set of guidance for the classification of about 1,500 substances.  This report will be a good starting point to understand the classification of most substances according to hazardous/non-hazardous, explosive/non-explosive, etc.  I sometimes get inquiries about importing such materials into Japan, but the exporter hasn't the faintest idea as to whether such exports to Japan are possible.  This report should help.  To learn more, CLICK HERE.

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The Japan Electrical Safety and Environment Technology Labs has compiled a very useful summary of the regulations for exporting electronic goods to Japan.  Read the summary HERE.

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This Week's Challenge

Know What Your Marketing

“"Would you tell me, please, which way I ought to walk from here?"
"That depends a good deal on where you want to get to," said the Cat.
"I don't much care where," said Alice.
"Then it doesn't matter which way you walk," said the Cat.
"--so long as I get somewhere," Alice added as an explanation.
"Oh, you're sure to do that," said the Cat, "if you only walk long enough!"
    Lewis Carrol from Alice In Wonderland

The 2 biggest questions you must have answered if
you want to run a profitable internet business are..

1. What do I sell?

and

2. Where do I get it?

It doesn't matter if you sell on eBay, Yahoo stores,
or your own website.  Finding hot products to sell
is something you'll always have to do for your
business. I know companies who spend hundreds of
thousands of dollars each year just to source
products.

You don't have to do that.

A company called Worldwide Brands will handle the
heavy lifting of product sourcing for you and let
you concentrate on growing your business.

If you don't already know who Worldwide Brands is,
let me tell you about them...

Worldwide Brands is the top product sourcing company
in the world.  They have the world's largest database
of genuine, factory-direct, drop ship and wholesale
suppliers. Everyone in their database has been personally
contacted and pre-qualified.  

They also do educational presentations for eBay Live,
host Product Sourcing Radio, and are the Official Product
Sourcing Editors for eBay Radio.

Early this year, they unleashed the OneSource tool and
immediately gave online sellers the ability to use
the same wholesale and drop ship suppliers that big name
department stores, eBay Powersellers, and eCommerce
store owners use.

With OneSource you get:

* Instant access to millions of products and thousands
  of drop ship, light bulk, liquidation, and import
  VERIFIED wholesale suppliers that you can use to
  source products to sell for a profit.

* Detailed demand, competition, keyword, and pricing
  market research.

* A lifetime 100% money back guarantee.

* 100% FREE customer service and hours and hours of free
  online education material.

Take a look at OneSource here: